When Double A Creative started working with The Retiree, the magazine design brief was simple – we needed to bring the feel of the magazine up-to-date and make the readers feel young.

This brief was achieved with a rebranded masthead, a new style guide and brand colour, as well as creative art direction with editorial features and fresh and exciting covers. Sixty is now the new fifty. 

PROJECT OUTLINES: Publishing / Editorial / Graphic Design / Branding 
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