Australasian Mining Review (AMR) was yet another of APRS Media’s mining titles that needed a rebrand and design. The brief from the publisher was simple – the design needs to better reflect the target audience, which had other competitive titles to choose from. AMR is distributed amongst the higher management level of the resources sector.
Double A Creative started with a simple evolution of the logo, and worked towards a style, taking into account its long-form editorials, which set the magazine apart from the other mining titles we worked on for APRS Media. We continued to work closely with the editor and publisher to set a tone for the magazine; clear, clean and engaged.
Publish Awards 2015 – www.publishawards.com.au
B2B Cover of the Year Finalist